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needed to gain more depth on how our public
sector accounts are investing in IT and Springboard
was able to provide us with the depth, breadth
and accuracy of the research materials that
we needed most. In my opinion, Springboard
provides impeccable customer service and is
able to respond flexibly and rapidly to meet
our tight deadlines.” |
Alvin
Chan
Regional Marketing Manager, Public Sector
Technology Solutions Group, Asia Pacific &
Japan
Hewlett-Packard |
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Springboard Research
represents integrity, insight and innovation. Led
by a team of dynamic industry experts, Springboard
Research provides its customers with high value
IT market research that helps them identify new
market opportunities, growth engines, and innovative
ways to go-to-market, which means Springboard’s
customers lead rather than follow market trends.
Springboard analyzes the full spectrum of the IT
market, with specializations in software, services,
vertical markets and emerging sectors.
Not legacy-bound, Springboard’s cutting-edge
research model leverages an innovative, leaner,
and more efficient research model to deliver unique
research value to our customers. Springboard’s
cutting-edge research model leverages the following
engines of innovation to deliver unique research
value: |
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Drastically
Reduced Costs
Springboard leverages world-class
research centers in India and Pakistan
and supplements it with client-facing
analysts in strategic worldwide locations
to cultivate a lower cost, yet highly
specialized, flexible and knowledgeable
research team.
Skills
Springboard is able to use our offshore
model to find highly skilled individuals
that have experience in specific industries,
technologies, and focus areas.
Investments
in Quality
In the IT market research field, tapping
into this deep reservoir of talent
enables greater analyst specialization
and experience at a fraction of the
cost.
- Increased average years of experience
- Increased number of analysts assigned
to projects
- Greater analyst specialization
- More flexibility in the research
solutions being provided to clients
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Increased
Knowledge
Springboard focuses only on IT &
Technology Market Research, which helps
our team to increase their knowledge
and be experts in this domain, which
combined with our research model helps
to deliver more value to our customers.
Increased
Experience
Our focus on IT Market Research helps
us to not only concentrate on hiring
analysts with experience and knowledge
of technology, it also helps us to
drive and increase their experience
through the research and projects
that we are executing on.
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Information
Commoditization
The explosion of information transparency
and availability enabled by the Internet
provides an unprecedented tool for research
innovation.
Information
Asset Management
Springboard has developed and continues
to invest in technologies and research
practices to quickly find, index,
store, update and deliver information
online.
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Technology
Investment
Technology is an enormously powerful
tool to automate research processes,
which reduces costs and elevates analyst
productivity. Springboard invests heavily
in technology as a central part of our
research operations and maintains one
of the industry's highest technology
employee to analyst ratios.
Automation
& Delivery
Technology is an enormously powerful
tool to automate research processes-
our technology investments enable
us to process information more quickly
and deliver insights in more interactive
and useful formats.
- Infuse Technology into the Research
Process (Production)
- Rich Content-Related Technologies
(Delivery)
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