A Springboard to Emerging Markets
The Emerging Markets, a collective term for countries such as China, India, Brazil, Morocco and Saudi Arabia, often termed collectively as Emerging Markets–offer at once the biggest opportunities as well as hardest roadblocks for global ICT vendors looking to grow beyond their near-saturated home markets.
A Springboard to Emerging Markets is a unique blog that aims to serve as an independent source of regular commentary on the IT adoption trends in Emerging Markets- focusing on the entire spectrum of IT- hardware, software and services. Contributed by senior market and industry analysts at Springboard Research, the leading innovator in IT Market Research industry, this blog benefits from its authors' years of experience in researching the Emerging Markets.
The blog features contributions from the following analysts at Springboard Research:
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Balaka Baruah Aggarwal, Senior Manager for Emerging Software: Based in India, Balaka Aggarwal drives Emerging Software research for Springboard Research, including coverage in areas like Service-Oriented Architecture (SOA) and Software as a Service (SaaS).
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Bryan Wang, Research Director - Connectivity Research & Country Manager - Greater China: Based in Beijing, Bryan is responsible for managing all of Springboard’s research activities in the telecom and networking industry.
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James Erickson, Senior Market Analyst - MEA Region: Based out of Morocco, James focuses on tracking and researching various markets in the Middle East and Africa, with a particular emphasis on the role of the public sector has in driving IT investment in these countries.
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Jonathan Silber, Research Manager - Vertical Markets: Jonathan is based out of Singapore and has extensive expertise in tracking and researching developing markets across the Asia Pacific region.
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Manish Bahl, Research Manager - Custom Research: Based in New Delhi, India, Manish specializes in the tracking of emerging markets and technologies, focusing on market developments, company profiling, vendor strategy, product positioning, end-user requirements, and customer satisfaction.
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Michael Barnes, Vice President - Software Research: Michael Barnes is globally recognized as a leading analyst and consultant in the domain of information and communications industry (ICT) software and services. He is responsible for all research and consulting focused on Software as well as heading up Springboard’s Asia Pacific research activities.
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Nilotpal Chakravarti, Senior Market Analyst: Based in New Delhi, Nilotpal is responsible for tracking IT market developments with a focus on vertical markets research.
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Ravi Shekhar Pandey, Research Manager - Syndicated Research: Based in India, Ravi is responsible for tracking and researching the emerging technologies in the software and connectivity domains.
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Tirthankar Sen, Research Director - Partnering: Tirthankar is responsible for overseeing Springboard’s research focused on Partnering, which includes local Independent Software Vendors (ISVs), System Integrators (SIs), and Channels. He is based out of Singapore.
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