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| “Our
experience with Springboard Research has been
very valuable. Their innovative research model
provided us with deep and actionable market
intelligence on the Software-as-a-Service
market in Asia. The research findings influenced
our Asia Pacific strategy in 2006 –
the net result being a very successful year
for salesforce.com in Asia.” |
Jeremy
Cooper
Vice President, Marketing
Asia Pacific & Japan
salesforce.com |
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Software as a Service (SaaS) is a disruptive innovation that has the potential to transform the software industry. Many new players are entering the SaaS market, while established software companies are scrambling to compete against these new entrants by developing SaaS products themselves. |
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| Springboard’s
Custom Research
solutions
address unique
research needs,
tailor market
intelligence
to specific
customer requests,
and help our
customers
to better
understand
their markets. |
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| Gather
data directly
from the market
to help understand
your client's
spending patterns,
IT investment
plans, and
needs and
perceptions
towards technologies. |
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| The
technology
markets never
stop and Springboard’s
Ongoing Market
Tracking helps
our customers
to continuously
track technologies,
markets and
competitors. |
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| Springboard's
Analysts provide
their findings
and perspectives
across a wide
range of technologies
and markets
to help our
customers
lead, rather
than follow
market trends. |
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